How to Create a B2B Travel Portal That Will Increase Your Business

Today's business travellers are tech-savvy, forward-thinking individuals with high travel experience expectations. To attract and retain these types of travellers as customers, you need to create a B2B travel portal that offers them everything they want and more. A B2B travel portal is an online platform that allows businesses to sell travel services flight booking , hotel booking, etc. services directly to other companies rather than individual travellers. There are many benefits to creating such a system in your business. It will not only increase your number of customers but also drive up the average ticket price, increase your number of repeat customers, and help you expand your business into new markets. Here is how you can create b2b travel software to grow your business.

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Before you build your B2B travel booking portal, you need to know your customers inside out. You need to understand your customers and what they are looking for. This will help you decide on the types of services you want to offer, which will influence your site's design and functionality. You also need to understand how your customers book travel. Do they use an existing platform, or do they prefer to book travel services directly from the business? When do they typically book their travel? Are there specific devices they use to access the Internet? All this information will help you create a travel booking system, a B2B travel portal that meets your customers' needs and is a seamless part of their travel booking process.
Develop a solid strategic plan
Once you have a better idea of who your customers are, you need to create a strategic plan of what you want to achieve with your new B2B travel portal. What is the purpose of your site? What are you trying to sell? How are you going to attract customers to your site? What features do you need to have on your site?
You can use the SWOT analysis method to help you create a robust strategic plan. S stands for strengths and weaknesses, W stands for your weaknesses and threats, O stands for opportunities, and T stands for your prospects and threats. This will help you take a step back and see if you are focusing too much on one aspect of your business that is affecting other areas. Once you have a solid strategic plan, you can move on to the next step.
Decide on the technology you will use
When it comes to technology, there are many options available on the market today. You will want to decide what technology to use to create your travel portal development. For example, you can choose to create an online booking engine that is specially designed for travel booking websites. These booking engines can be completely white labeled and customized to suit your brand. They already have the functionality needed to create a B2B travel portal, such as multi-lingual support, multi-currency support, channel manager, and more. Alternatively, you can also use a software-as-a-service (SaaS) solution. This will allow you to create a fully automated travel booking website that your customers can use to book travel services directly from your website.
Build your backend
Once you have decided on the technology you want to use to create your B2B travel portal, you will want to build your backend. Your backend is the part of your website that is behind the scenes. It is the part of your site that your customers will never see. It would be best if you created an API connecting your website to the software you are using.
The API will allow customers to make bookings directly from their computer or mobile app. You can also use APIs to create a booking widget that you can place on your website and other third-party websites. This way, you will be able to increase the number of customers who can access your services and also have the ability to expand your business into new markets.
Add a marketplace and an e-commerce store.
If you want to take your B2B travel portal to the next level, you can add a marketplace and an e-commerce store. This will allow your customers to buy travel-related products and services directly from your website. For example, you can add a marketplace to enable your customers to buy travel insurance or travel offers. An e-commerce store allows your customers to purchase products directly from your website. This goes a long way to increasing the average ticket price and will help you improve your number of repeat customers.
Summary
A B2B travel portal allows you to sell travel services directly to other businesses. There are many benefits to creating such a system in your business, such as increasing your number of customers, driving up the average ticket price, increasing your number of repeat customers, and helping you expand your business into new markets. Before you build your B2B travel portal, you need to know your customers inside out and create a solid strategic plan. You then need to decide on the technology you will use, build your backend, and add a marketplace and an e-commerce store. Creating a B2B travel portal that meets your customers' needs and is a seamless part of their travel booking process will help increase your business.
About Etraviax
Etravia is an innovative Travel Technology Company that provides travel technology solutions to the global business. We will help you instrument your ideas and vision with our software, which includes API/XML integration for GDS like Amadeus, Travelport Sabre offers customers real-time availability of fares from many different products at once – it’s never been easier. eTraviax provides highly effective opportunities through its suite of products, including itinerary building & management services as well as automatic notifications when rates change, which helps travelers plan more financially sound trips throughout their lifetime.



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